As part of its growth strategy, Mindware, an IT solutions distributor in the Middle East and Africa, opened a new office in Kenya, which will also act as its East African headquarters.
According to the company, this milestone reflects Mindware’s commitment to expanding its footprint in the Middle East and Africa and providing IT solutions to its increasing network of partners and clients.
Spiros Rafailovits has been named as East Africa’s territory manager, heading a team of locally based professionals to drive business growth and strengthen channel partnerships.
Mindware’s regional vice president for the Gulf and East Africa, Nicholas Argyrides, will supervise operations.
The new office, located in Nairobi’s Westlands Business District, provides strategic closeness to vendors, partners, and key stakeholders, according to the company.
Mindware stated that its presence in Kenya will result in faster response times, improved local support, and increased involvement with the East African partner ecosystem.
Argyrides said: “Mindware’s expansion into Kenya is a strategic move driven by the country’s rapid economic growth and its position as a leading technology hub in Africa. With a thriving digital economy and increasing demand for IT infrastructure, cloud solutions, cybersecurity, and AI, our aim is to provide localized support to our channel partners.
“Through concrete global vendor partnerships and by investing in technical training, financial support, and market awareness initiatives, we are committed to accelerating digital transformation in Kenya and beyond. Our mid-term vision is to establish Kenya as our East African hub while expanding into Uganda, Tanzania, Rwanda, and Ethiopia.”
In the coming weeks, Mindware said it will be hosting an official inauguration event, bringing together key stakeholders, industry leaders, technology vendors, and regional partners.
“We are thrilled to establish our first office in Kenya, a key step in our East African expansion. Kenya’s dynamic tech landscape and strong economy make it the perfect hub for Mindware to grow and strengthen partnerships. We are committed to empowering businesses across Kenya and the region with cutting-edge technology,” said Rafailovits.
Source: Extensia
